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After earning this badge, you will be able to

  • Use backwards design to make teaching and learning more effective
  • Develop an assignment where students create media
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For the project badge you will use "backward design" to develop an assignment where students create media.

To set the stage, READ

And WATCH the video below


Helpful Resources




  • Choose Options from nearly thirty genres listed in the Remix Gallery. Try to identify two or three likely assignments.
  • Consult a Specialist before making a choice and getting down to details. This will help you focus and avoid taking on too much, as well as learn about resources. Email Chris Clark a couple of dates and times when you are available for half an hour (try to allow a week of lead time).


Plan out the assignment in three stages, following the backward design model:

  1. GOALS - articulate at least two learning goals: one for subject matter and one for media literacy
    Try to specify behaviors you can observe. Help establish a connection with assessment by using verbs such as apply, analyze, identify, compare, or critique.
    We won't pretend to tell you what's important in your subject area, but this can help with the other goal - Six Generic Learning Goals for Student Media Projects.
    The goals should read something like this:
    After completing the assignment, students will be able to
      • (DO something related to the subject)
      • (DO something with the medium)
  2. RUBRIC - develop one online with iRubric (you will need an account).
    Make sure that access to the rubric is "Public."

    Include your learning goals, with three levels of performance for each. You may also choose to attach points to the levels, for purposes of scoring.

    Don't reinvent the wheel; here are some Criteria for Evaluating Student Media and two project rubrics: Multimedia (NC State) | Video (Grossmont Union HSD).
    Save a screen capture of your rubric and add it to your Google Drive media folder.
  3. DELIVERABLES - A deliverable is an object (tangible or intangible) that a producer delivers to a customer at a certain point during the course of a project.
    Frame the stages of your assignment as two or more deliverables.
    To get you started, here's a List of Generic Deliverables.
    Estimate the amount of time (minutes or hours) required for each item and include a completion date.

    You can help students become more media literate by organizing along the stages of professional media production: Pre-production, Production, and Post-production. The video below explains the stages in the context of making a film.



Complete the assignment and create a product, following the parameters you laid out. Do what you would expect students to do. Don't forget to use copyright-friendly materials and cite your sources!

Determine which project materials you will share in your eportfolio and add them to your Google Drive media folder (contact us if you believe your project is not amenable to this).



In your ePortfolio, first rename the "(project badge)" page -- e.g.,"Concept Map Project" -- then write a reflection of at least 250 words.

Include the following in your reflection:

Expanding Literacy - a specific reference to Elizabeth Daley's ideas

Process - backward design

Techology - the tool(s) you used

Connections between this badge and another/others that you earned

Link - at least one resource, article, website, etc.

These prompts may help:

  • I chose ... for my project because ...
  • It's important for students to know ...
  • I will be able to use these ideas in ...
  • The ... stage of backward design was [easy/difficult/...] because ...
  • I was able to apply ... from the [tools or pedagogy] badge
  • An aspect of the activity that I really enjoyed was ... because ...
  • When I applied my rubric to my own work ...
  • My experience designing the student media activity was ...
  • I had never tried ... , and it ended up ...
  • Now that I know ... I will do ... differently
  • Creating the sample project was [easier or harder] than expected because ...
  • I had already had a relevant experience when ...
  • I was surprised when ...
  • I have already used ... to ...
  • I expect to ... in order to learn more about ...

Publish the ePortfolio page for this badge, including:

  • The project information (entered on the page, not attached in a file).
    • Description - a sentence or two that explains the general idea of the assignment
    • Learning Goals
    • Deliverables
    • A link to the iRubric page
  • The rubric screenshot image in a Google Drive module
  • The project materials in one or more Google Drive modules or YouTube player(s)
  • Your reflection

From your ePortfolio, submit this page for the badge assignment.